Do you want to write a business book but the idea of writing a 300-400 page book seems overwhelming? Yet, you know that writing a book is important to be seen as a business expert and a published author. If that is you, you should seriously consider a little book format for your book.
While it is important to have a book to promote your business, it will only help promote your business if someone wants to read it. Today, people are so busy that they want fast, easy to read information. What a better way to provide that information while promoting your business in a succinct, little book. Here are some reasons why you may want to consider writing a little book:
If the book was little, with condensed information, it would be more attractive to a busy reader since it could be read in a shorter period than a big book. After all, if you were trying to understand a business concept, would you want to sit down a read a thick, 300 page book? Just looking at a big book may be so overwhelming that you may decide you don’t have time to read it even before you pick it up. A little book doesn’t project that overwhelming image.
Typically a book can be easily condensed. Readers Digest understood the busy individual and started condensing books in the 1950’s. They provided the essence of their books. You too, can do that with a little book by providing the essence of your topic, providing enough information that your reader is educated, but also leaving a hunger to want more from you.
A little book can be easily carried in a pocket, briefcase or purse and used as a reference. Just think. If you could provide valuable information to you clients that they could carry with them, would that increase your credibility? A mom could carry the parenting book and read it while in the car pool; a health conscious individual may carry eating tips with them to the grocery; a business owner could carry a book on SEO with them when they sit down to blog.
A real life example: Leticia Dominguez, a life coach and author, wanted a personal development book that could be easily read and start an individual’s life journey without intimidating them with too much information. Her book, The Little book of Luck, Luck is Simply a Choice, inspires the reader to make simple choices that will improve their life. She not only is a published author, uses her book for her clients, but now is building a national following just by having her little book
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